Include Images
This drop down box lets you choose how the images will be dealt with when creating an HTML file. The options are:
1) Don't include images. - No images will be appear in the web page(s) created. Choose this option if you don't have any images in your log, or just don't want them to be included.
2) Picture to the left of the text. - As it says, the images will be positioned on the left hand side of the table cell with the text right justified next to the associated image.
3) Picture above the text, - Looks like the standard "story board" format with the image at the top of the cell, a divider line and the text below.

You may want to try out all three styles just to get a better idea of the format that you would like to create.